Preview: #FuckCancer The True Story of How Robert the Bold Kicked Cancer’s Ass


Here’s a sneak peek at the cover for #FuckCancer by Robert Flores. The book is finally coming out (yay!). It’s currently at the printer and I am awaiting my proof copy. I am told that I should have the proof copy by Tuesday. Once I get it and approve it, the book will go on sale, so look for it next week!

Amazon and B&N will likely have the first copies while I await my order to ship. So if you are wanting to get your book asap, those places will be your best choices. If you’re a bookstore and want to carry this title, you can order through your Ingram account. I have put up a “coming soon” page on my shop and will let you know just as soon as I have hot little copies in my hands.

There are a ton of readings being scheduled as I write this and I will provide details as they become more concrete. We are also working on setting up a charity for donations so stay tuned for that as well. I am also looking for reviews and or press for this book and for Robert, so if you are interested please don’t hesitate to contact me.

If you want to host a reading and ora  benefit please let us know!

As you can see by the cover, the photos are dynamite and capture both Robert and his hometown of Santana beautifully. The photographs were taken by L.A. photographer Art Meza, of Lowriting fame and he has eight pictures in #FuckCancer total. I’ll be working with Art to see if we can release a #FuckCancer print for charity or something along those lines.

The cover, as well as the book itself, were designed by artist Josh Divine. Josh has been doing design work for me for some time and recently was hired at Kid Robot to design toys for them.  And if that’s not enough, the book also feaures a foreword by author Gustavo Arellano, who is a close friend of Robert.

Oh, and there’s #FuckCancer stickers coming too!

In any event, stay tuned and get ready because we’re gonna #FuckCancer! Let me know what you think of the cover and you can read the description below to get a gist of the book. Please share this post on your networks and help get the word out there! It’s much appreciated!


#FuckCancer is the true story of how one man beat the odds and kicked Cancer’s ass. While many people shy away from the very word “cancer,” Robert Flores, a mild-mannered butcher from Santana, California chose to face the demon head-on and beat stage IV colon cancer into remission.

You will read, in Robert’s own words, what it was like to go from diagnosis to remission and everything in-between. Most people lack the fortitude it takes to detail their own personal Hell but then Robert Flores is no ordinary man. He is Robert the Bold.

Cancer is a villain that affects us all and #FuckCancer is an uplifting and triumphant account of the trials and tribulations experienced by one man in the battle of his life. Robert’s motivation for writing the book was to give people afflicted with the disease some hope, some answers, and to give them the strength to never give up.

Also included in the book are photographs by L.A. photographer, Art Meza (Lowriting: Shots, Rides & Stories from the Chicano Soul), and a foreword by Gustavo Arellano (Taco USA: How Mexican Food Conquered America, Bordertown).

Paperback: 182 pages
Publisher: Broken Sword Publications, LLC (August, 2015)
Language: English-Spanglish
ISBN-10: 989631327
ISBN-13: 978-0-9896313-2-7



  • VeganXicano Reply

    Dude. He would have a better chance at fighting cancer if he lost 100 pounds. Being obese is a HUGE risk factor for many cancers.

    • Sarlos Cantana Reply

      The extra weight was on purpose and actually helped him stave off the effects of chemo and radiation, which can sometimes wither you away, especially when it’s stage iv. One step a at a time.

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